This blog post has been authored by Stand Out Online Member Elizabeth Ruth, ER Marketing Services
If you're not sending your business email list newsletters or emails at some sort of regular interval, you're missing the opportunity to connect with them.
Newsletters and emails are a creative way for your business to reach out to a warm audience of fans who have self-identified that they want to hear from you.
They are also the most likely form of communication that your clients won’t miss. Unless it ends up in their spam folder – but let’s not go there…
Please note: in this article, I use the terms newsletter and email interchangeable.
Why Should I Send A Business Newsletter?Believe it or not, your customers don’t spend a lot of time thinking about your business. By sending out emails, this reminds your customers that you are in business and, when they’re considering buying a service or produ…