Side Parts, Skinny Jeans and Logos

This blog post has been authored by Stand Out Online Member Alisha Beck (Alli Beck), Alli Beck Design

The other day I was scrolling through social media when something stopped me in my tracks. It was a meme about Gen Z declaring that side parts and skinny jeans make you look old.

I felt this strange sensation of shock and indignation wash over me. It was like someone told me Santa didn’t exist after I had just gotten my picture taken with him at the mall. The trends Gen Z are purporting to be in style look a lot like what moms wore in the 90s. My head exploded.

I have unwittingly crossed the line from young and trendy to old and outdated. Ok, the truth is I probably crossed it a long time ago. My mom uniform has become yoga pants and t-shirts, so I haven’t had to confront this: I look dated to younger generations.

Here I was sitting here with a side part and my skinny jeans on, and I didn’t even know …

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Change Is Good

This blog post has been authored by Stand Out Online Member Elizabeth Marasco, Brady Events and Marketing (BEAM)

Want to knock it out of the park this year? Hear the crowd go wild as you round each base? If you answered YES, then this newsletter is for you!We've put together these top business trends that will have you sprinting across home plate in the new year!MORE PERSONALIZED CUSTOMER SERVICE: According to Gartner, in the new year smart personalization engines used to recognize customer intent will enable digital businesses to increase their profits by up to 15%. The days of showcasing every product you offer to every customer are over. Think about the last time you visited Amazon. If you previously shopped the site and purchased, let's say dress shoes, you will see similar items the next time you jump on the site. Customers migrate toward businesses that offer personalized service, giving them prec…

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Why Following Your Passion is THE Answer

This blog post has been authored by Stand Out Online Member Tanja Senica, Hit Splits Coaching

We spend one third (1/3, yes!) of our adult life at work. This equals anywhere between 90,000 and 120,000 hours in the course of a lifetime. The question is: Do you want to work to live or live to work?Do you love or hate your current work? Is it a job or a career? Maybe a calling?

Definition of the Word “Work”:- An activity involving mental or physical effort done in order to achieve a purpose or result.- A task or tasks to be undertaken; something a person or thing has to do.

What I understand is that we NEED to work to fulfill our basic needs. Our work is literally a means to an end. Indeed, we HAVE to work to earn money with which we ensure that our basic needs, as presented by the Maslow pyramid, are met. Those needs are physiological such as for example food, water, warmth, and rest, as well as safety and securit…

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Why a Tutu and a Hot Potato are Bad for Your Business

This blog post has been authored by Stand Out Online Member Lara Torrance Taylor, Lara Lee Taylor

In each attempt to captivate your audience, it takes a little magic to whirl up a meaningful connection.

And before you get lost in the thought of Harry whisking together a spell …

You gotta know anything less than a genuine connection could be catastrophic to your business.

(a slight exaggeration, perhaps, but you must have an idea where I’m going with this).

Let’s call it out for what it is … A BIG TURN OFF.

I know you’ve felt it.

The dreaded one-off DM with over-the-top messaging (& the infamous exclamation mark marathon!!!!!!).

Where a stranger blasts you with messages attempting to play the role of your long-lost BFF.

They pounce and stalk you as if you were prey.

Buttering you up with flattery and disingenuous inquiries.

That’…

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The “How” of Innovation

This blog post has been authored by Stand Out Online Member Engracia Sleeswijk, ESleeswijk Consultancy

It is a difficult time for many. Many things we've considered securities have changed. These certainties have been built up over several years, and the investments that have been made are not only in material things. This is also where the crux lies; the value of immaterial things cannot be expressed in monetary terms. Innovation can fall into this category. Innovation or renewal is a new idea, good, service, and process or a combination thereof. This may mean that something does not have the "Elon Musk" - effect but can indeed have the same immaterial value by the creator and inventor.Unfortunately, the term innovation is often used when it comes to eye-catching designs that affect large groups of people. Many professionals have to be aware that they can also guide themselves through an innovative pro…

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The Ultimate Guide To Boosting Your Metabolism

This blog post has been authored by Stand Out Online Member Heather Hammerstedt MD, Wholist: Lifestyle Coaching and Consulting

It’s tempting to think of your metabolism as an internal speedometer... or maybe like a hamster running on a wheel.

The faster it goes, the faster you burn calories and fat, right? Unfortunately, that's not how it works.

In reality, your metabolism is a complex biochemical process that your body uses to convert what you eat and drink into energy.

Metabolism happens at its most basic level in your cells. That’s where the calories in everything you eat and drink are combined with oxygen. This process releases the energy your body needs to function.

What affects your metabolic rate?

As you might expect, the foods you eat can have a pretty big impact on how your body functions.

Some foods are easier to digest than others, others keep you feeling full …

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Seven eCommerce Website Mistakes We Hope You Aren’t Making

This blog post has been authored by Stand Out Online Member Angela Froschl, Hot Mess Consulting

Before we dive in and start talking about where you might be going wrong with your eCommerce site, let me first say this: Well freaking done. 

If you're reading this, you already have your own website, and that's an achievement all by itself. Pat yourself on the back - you're heading in the right direction!

Now - that said - there is still a huge difference between an okay store and a booming one, right? That's why today, I'm diving into some of the most common website mistakes we see here at Hot Mess Consulting.

We hope you aren't making these mistakes, but if you are - don't worry! We've got some fixes and suggestions too!

#1 Choosing The Wrong Website Platform

Don't just go with the first platform you find out there! Do a little research first because there are plenty of options,…

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Different Types Of Online Courses & Which One Should You Choose As A New Course Creator

This blog post has been authored by Stand Out Online Member Tina Dahmen, Dahmen Consulting OÜ & Online Course Talks

“What type of online course should I create and how long should my online course be?” is one of the main questions that new course creators and my challenge & summit participants ask me.

There are a few different types of online courses out there, let's look at the three most popular ones: ⁣⁣⁣Introductory Online CourseLaser Focused CourseSignature Course

So why do we as course creators need to consider those different types of online courses and why is it important to choose the right one for our company?

Choosing the right type of course comes all down to the transformation you are promising to your new students. As a rule of thumb, the bigger the transformation (the change, the one thing they will be walking away with once they have completed your course) the longer the duratio…

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Are You a Firefighter or a CEO?

This blog post has been authored by Stand Out Online Member Kelly O'Neil, Innovate Media Services

There’s a dynamic I see at play a lot in leaders of six, seven, and yes.. even eight figure businesses. The owner or CEO works hard to grow the company. They experience success, and grow to a certain point. But then, the business gets out of control. And most often, the leader herself will spin out: she realizes that she’s not paying herself enough, never has enough free time, or both. Burnout sets in. You can blame burnout and failure to scale peacefully on a lot of things. But when these things rear their ugly heads, the first place I always look is leader identity.

HOW DO YOU IDENTIFY YOURSELF?

Of course, being a leader means you’re ultimately accountable for the success of your company. But what does it mean to be in charge?

For many leaders, it means always taking care of everything: the clients, the…

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3 Ways To Wildly Differentiate Your Business In A Saturated Market

This blog post has been authored by Stand Out Online Member Kelly O'Neil, Innovate Media Services

“Why is it so hard to get new business?”There are many reasons a service-based business owner may have trouble generating business. Nine times out of ten, however, it has to do with positioning—especially in a highly competitive market.Today’s marketplace is extremely saturated, especially when it comes to online business. Most lawyers, doctors, coaches, and other service based professionals these days find themselves floating in a sea of competition, which makes it much harder to stand out enough to catch the attention of your ideal clients.The solution, of course, is to position yourself in the marketplace to make your competition irrelevant.HOW TO KEEP FROM BEING INVISIBLE IN THE MARKETPLACEOne of core strategies I bring my clients through is to make sure they are positioned to be wildly different from a…

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